Job Posts & Member Resources

Business Development Officer — Hershey FCU

REPORTING TO:                              Marketing Manager

DEPARTMENT:                                Marketing Department

FLSA STATUS:                                Exempt

SALARY RANGE:                             $20.50 – $26.00 hourly (starting, based on experience)

Forward your professional resume and salary requirements to: Hershey FCU’s HR Department at employment@hersheyfcu.org or apply via Indeed.com.

Position Objective

Develop new business and increase brand awareness for the credit union. Represent Hershey FCU at local community events, meetings, and in all business development initiatives. Create new connections in our field of membership and maintain existing relationships within our community. Responsible for assisting in the development and implementation of the strategic marketing plan.

Responsibilities

1. Be a visible presence in the local community and sponsor community outreach. Promote the credit union through visible participation in business, community, and charitable organizations and activities.
2. Develops, plans, and implements community outreach and business development initiatives to grow the credit union.
3. Research industry trends in the field of membership, assess results, and make changes when necessary.
4. Develop a core understanding of Hershey FCU values, company mission, products, and services.
5. Develop contact lists of potential new SEGs, members, and business opportunities in the credit union’s field of membership.
6. Attends various meetings in the community and/or at associations to develop new business prospects and promote the credit union.
7. Assist the Marketing Manager with coordinating community events.
8. Promote Hershey FCU by creating and delivering marketing materials to local businesses and organizations.
9. Establish connections with local businesses for future developmental opportunities with employee onboarding (SEGs), sponsorships, advertising, and to coordinate presentations/enrollment as appropriate.
10. Maintain positive vendor relationships, manage all contacts with a tracking tool, and resolve any discrepancies.
11. Compile monthly reports with site visits, summary of communications, events, meetings, and potential developmental opportunities.
12. Prepare routine correspondence relating to credit union development with the local community and organizations. Ensure accuracy of work.
13. Maintain an adequate supply of marketing materials and verify with the Marketing Manager for orders needed.
14. Assist the Marketing Manager with our annual scholarship by tracking applications and communicating with local school districts to ensure promotion.
15. Assist with planning annual events, special events, and seminars/workshops.
16. Assist the Marketing Manager with the implementation of the overall marketing plan.
17. Maintains a comprehensive knowledge of all related policies, procedures, rules, and regulations applicable for the position, and keeps abreast of any changes.
18. Prevents controllable losses by strict adherence to security, compliance, and fraud & prevention policies and procedures.
19. Adheres to all policies and procedures described in the Employee Handbook.
20. Completes annual mandatory compliance and other trainings.
21. Serves as back-up to additional areas of the Marketing Department, as necessary.
22. Assists with all other duties as required.

Qualifications

Education and Experience: Bachelor’s Degree in related field; or equivalent experience. Minimum two years’ Marketing or Sales experience.

Other:

• Maintains a professional demeanor in appearance, communication, and action.
• Possesses a high level of interpersonal communication.
• Possesses a high level of written communication skills; including grammar, punctuation, and style. 
• Well organized, able to work independently, multi-task and move quickly between priorities.
• Maintains confidentiality of all members, employees, and credit union financials.
• Solid working knowledge of PC-based programs.

Language Skills:

Ability to read, analyze, and interpret written communications. Ability to comprehend and respond to common employee questions.  Ability to effectively present job-related information to employees.

Mathematical Skills:

Intermediate mathematical skills.

Physical Requirements:

The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Must be available and willing to travel to such locations and with such frequency as the employer determines is necessary or desirable to meet its business needs. Must possess sufficient manual dexterity to skillfully operate standard office equipment including but not limited to: a computer, typewriter, adding machine, facsimile machine, photocopier, and telephone. A telephone device to enhance hearing will be provided if needed. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to stand; walk, sit; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or more up to 30 pounds.

Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Job descriptions are intended to be accurate reflections of those principal job elements essential for making decisions pertaining to compensation. They should not be considered to be an exhaustive list of all responsibilities, skills, efforts, or working conditions associated with the position.